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News Release



Success Story

SpringHill Suites Dulles Airport’s Online Presence Springs to Life with Video

SpringHill Suites Dulles Airport is part of B.F. Saul’s portfolio of hotels which includes full service, select service and extended stay hotels in airport, urban and suburban markets.

Their e-commerce marketing team has mastered online merchandising. They tailor their hotels’ online experiences to travel shopper demands for richer visual experiences using VBrochure Ultra Premium.

You can see it in the SpringHill Suites Dulles Airport’s online presence. Video, along with virtual tours, photos and descriptive text displayed within the VPowered Multi-Media Viewer make the hotel spring to life online.

The result is more engaged travel shoppers, and most importantly, increased bookings. VBrochure gives you a chance to communicate more effectively and ensure you’re connecting with travel shoppers. "Media, Media, Media…Visuals SELL hotel rooms… show them off! VBrochure is a GREAT selling tool that lets you show off your hotel with professional; still shots, 360 virtual tours and HD videos,” says David Attardi, Director of E-Commerce, B.F. Saul – SpringHill Suites Dulles Airport.

Being able to easily display video on their sites and out to thousands of traditional and non-traditional travel websites has been crucial to their success. “We experienced a 30% bump in bookings after we went from no video to video,” says Attardi.

See for yourself! Experience the SpringHill Suites Dulles Airport on...

Learn how video and VBrochure can help make your hotel spring to life online.

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Hotel specific websites, landing pages, email signature

Traditional travel sites (Yahoo, Travelocity, Orbitz, Priceline, etc.)

Media and specialty sites (Frommer’s, OneWed, etc.)

Social media and video sites (YouTube, Vimeo, etc.)